Jay Stewart White, PRC

Jay White, a seasoned marketing professional with over 25 years of experience in product management and brand management, has the classic marketing background. His experiences include pharmaceutical (OTC and Rx), HBA, consumer, agricultural and beverage industries. Jay is also the founder and co-owner of Stewart Marketing & Associates (SMA), a 25-year old marketing consulting firm specializing in strategic planning, marketing services, image enhancement, brand development, and new product development, all of which require varying levels of marketing research.

Jay has spent his entire career in the marketing of consumer products with an emphasis on the development of branded franchises. He has direct hands-on experience in virtually every facet associated with the classic marketing function. He has experience in agricultural products and packaged goods, as well as 9 years of experience with the National Fruit Product Company. Over the years, he has moderated hundreds of focus groups and served as creative director for a Midwest ad agency.

Jay holds a Bachelor of Science in Marketing from the University of Baltimore where he has also done graduate studies.